Beyond Borders: Logic behind Xiaomi’s Eco-Chain
About Speaker:Liu De Co-founder, VP, Xiaomi Inc.
LIU DE, graduated from ArtCenter College of Design, is the co-founder, vice president, and secretary of the Party Committee in Xiaomi Inc., and is currently in charge of Mi Ecosystem. By the end of 2016, Mi Ecosystem has cultivated 77 smart hardware startups, in which 30 companies have launched products with a total annual sales volume over ￥10 billion, four unicorn companies are valued over $1 billion, three with ￥1 billion annual sales, and 16 with ￥100 million sales. Without precedents, Mi Ecosystem has developed a unique investment philosophy through trial and error: invest rather than control a company; help rather than interfere in a team; make investment decisions by an engineer-oriented team; and incubate startups in every smart device category. These strategies enabled Mi Ecosystem to become a world-wide smart hardware platform with the highest shipments and the extensive varieties.