2018 CREATE CHANGE ADVANCED DESIGN WORKSHOPS

Participants:Senior level designer or design director

2018  June 18-22 Beijing


ADVANCED ENTERTAINMENT DESIGN
 
  • Entertainment design and development process.
    -Design value proposition
  • Concept ideation of character and environment
    - Critique
  • Design development
    (Color scripting)
    Critique (lighting design)
  • Design development
    (Mood and storytelling)
    1 on 1 Critique
  • Design development
    Final Presentation

2018 June 18-23 Beijing


INTERACTION DESIGN
 
  • Day 1
  • Discover - Uncovering unmet needs and territories.
    Techniques: Social listening, Ethnography, Trend-scouting
  • Day 2
  • Concept - Choosing the right concept, features etc.
    Techniques: Concept prototyping, Online community, Quantitative research
  • Day 3
  • Develop - Validating and improving concept/product
    Techniques: Usability research, Participatory design
  • Day 4
  • Refine - Optimizing product and learning for next phase
    Techniques: Analytics, User feedback, Social listening
  • Day 5
  • Presentation

2018 June 18-23 Beijing

ADVANCED TRANSPORTATION
DESIGN
  • Introduction / Fundamentals of Excellence
    Automotive Design Process
    - Design challenge
  • Design as Value / Exterior Design Composition
    Form Design Virtues
  • Designing for Experience / Interior Design Composition
    Principles of Interior Design
    - Design challenge & critique
  • The Art of Design Critique and Presentation
    1 on 1 Critique
  • The Future of Cars and Car Design Profession
    Presentation